The Anne Fontaine Shop & Browse VIP Pre-Fall 2022 Collection Preview Event Was Everything and More!!!

The Anne Fontaine Shop & Browse VIP Pre-Fall 2022 Collection Was Everything and More

By Myra Huel


We attended The Shop & Browse Anne Fontaine Pre-Fall 2022 Collection, a celebration of the season of romance and transformation. On 9/17/22, We indulged in guest Ché Houston's Cherene Macarons (as seen on EMMYS after party) at our ANNE FONTAINE Buckhead Phipps Plaza Boutique! Ché Houston did a fantastic job adding a festive touch to the event with her delicious bite-size delights. We were also amazed by the beautiful live models showcasing the season's top looks while enjoying hors d'oeuvres & champagne, music, giveaways, socializing, and MORE!


The Macaron Artiste, Ché Houston, is a multi-talented artist based in Atlanta, Ga. Ché finds comfort in the art of storytelling, and she finds comfort in translating those stories into delicious bite-size delights called Macarons. A professional baker and cake designer for 26 years, all of Ché's desserts are particularly delicious. She attributes this to her solid daily devotion to her spirituality and the southern hospitality instilled in her early on. Ché loves to share her passion for food with others and believes macarons are the perfect vehicles for spreading love and joy. We were impressed by the level of detail and artistry that went into the macarons created by the special guest Cherene Macarons. Ché Houston is a multi-talented artist based in Atlanta, Georgia, and she did a fantastic job of adding a festive touch to the event with her delicious bite-size delights. We were also thrilled to receive $100 off our purchase of $500 or more, courtesy of Anne Fontaine.

VIP PREVIEW: Pre-Fall 2022 Paris Je' Taime

The new 2022 Pre-Fall collection from ANNE FONTAINE is a celebration of the season of romance and transformation. The debut of our latest collection is an ode to Paris - the city of love, with its romantic and ethereal elements. They infused their signature feminine touches into each design and dreamlike silhouettes that transform your body. Enchanting details abound in subtle and bold forms—all focused on lightness, free expression, and enchantment.

As the first signs of fall appear, they have begun to prepare for a new season of change. The leaves start to turn, the air gets crisper—and our wardrobes begin to reflect the cooler temperatures. But this year, something different is in the air, and it feels like a sense of hope and possibility. After a long winter spent indoors, we're ready to step out into the world again—to breathe in the fresh air and feel the sun on our skin, "To fall in love all over again."

Their Pre-Fall 2022 collection is inspired by those magical moments when love is new—when everything feels possible, and the future is wide open. We've taken some of our favorite ANNE FONTAINE classics and given them a fresh twist for the new season. From delicate lace dresses to flowing chiffon skirts, these pieces will make you feel like your best self—elegant, confident, and radiant.

Whether you're dressing for an intimate dinner date or a long walk through the city streets, Anne Fontaine Pre-Fall 2022 collection has something for everyone. So come along with us on this journey of discovery—and let yourself be swept away by the magic of Paris Je' Taime.

This season, ANNE FONTAINE invited us to fall in love all over again with our Pre-Fall 2022 collection. Inspired by the romance of Paris, these pieces are perfect for any occasion—whether you're dressing for a dinner date or a stroll through the city streets. With delicate lace dresses, flowing chiffon skirts, and our signature feminine touches, this collection will make you feel like your best self. So come along with us on this journey of discovery—and let yourself be swept away by the magic of Paris Je' Taime.

As we watched the beautiful models showcase the new Pre-Fall collection, we enjoyed delicious macarons from Ché Houston's Cherene Macarons. The macarons were the most amazing small bite we had tasted thus far. Every bite exploded with just the right amount of flavor and sweetness, and we savored the flavor profile of each one. The first flavor we tried was Southern Peach Cobbler which had such a refreshingly zesty flavor. The second flavor was Sea-Salted Caramel which was sweet and salty and the first of my grandma's homemade sea-salt caramel ice cream. The third flavor was Cinnabon, which was complex and warming with a slight sweetness and a cinnamon burst for a simple yet extremely tasteful finish. The looks of pure indulgence and happiness on the guests' faces when they tasted these sweet, delectable was so rewarding.

Overall, we had a blast at the Anne Fontaine fashion show! Not only did we get to see the latest looks for the season, but we also got to sample some delicious macarons from @cherenemacarons. Be sure to order some amazing delectables from her e-commerce bakery https://www.cherenemacarons.com/ ! It was a delightful day of indulgence, and we left with some great new looks for the season ahead. Thanks, Anne Fontaine! We'll be back for more next season.

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