Jeezy’s 5th Annual Sno Ball: A Night of Elegance, Empowerment, and Purpose

Atlanta glowed brighter than ever on October 9, 2025, as Grammy-nominated artist, entrepreneur, and philanthropist Jeezy hosted his highly anticipated 5th Annual Sno Ball—an unforgettable evening that fused star power, sophistication, and social impact. Held at The Delta Flight Museum, the black-tie affair once again embodied Jeezy’s signature blend of glamour and purpose, raising awareness and funds for his nonprofit, the Street Dreamz Foundation, which focuses on empowering underserved youth through education, mentorship, and entrepreneurship.

ATL Plus Featured Event: Photography @bobmackeyphotography

The guest list read like a roll call of cultural icons and civic leaders. In attendance were Ludacris, T.I. & Tiny, Bone Crusher, YoungBloodZ, Lil Jon, Congresswoman Nikema Williams, Derrick Hayes, DJ Ace, Cee-Lo Green, Mayor Andre Dickens, Pinky Cole, Ryan Cameron, Tamika Mallory, Coach K, Kenny Burns, Raheem the Dream, Representative Inga Willis, DJ Drama, DJ Cannon, NBA star Joe Johnson, Rochelle Alexis, Big Tigger, Jazzy McBee, and many more. The star-studded attendance reinforced what Jeezy has built over the past five years: not just an event, but a movement—a space where entertainment, business, politics, and philanthropy align for the greater good.

Guests mingled during the elegant cocktail hour, sipping champagne while browsing the silent auction that featured fine art, travel experiences, exclusive memorabilia, and designer pieces. The ballroom radiated an elevated energy—part gala, part reunion—as familiar faces greeted one another, snapping photos and sharing laughter before the formal program began.

When Jeezy took the stage, the crowd erupted in applause. Dressed in an impeccably tailored tuxedo, he greeted his guests with a heartfelt speech that underscored why the Sno Ball exists beyond the glamour. His words carried weight, echoing the spirit of the Street Dreamz Foundation, which has consistently supported youth initiatives, mentorship programs, and scholarship opportunities across the country.

ATL Plus Featured Event: Photography @bobmackeyphotography

The evening unfolded with elegance and emotion. Videos highlighted the foundation’s ongoing projects, showing the real-world impact of previous years’ fundraising efforts—from youth leadership programs to community development projects. The audience was visibly moved as testimonials from young participants illustrated how Jeezy’s vision continues to change lives.

Entertainment flowed seamlessly throughout the night. Musical performances brought guests to their feet, blending Atlanta’s signature sound with live instrumentation and soulful vocals. Appearances from Atlanta legends—including Ludacris, T.I., and Cee-Lo Green—turned the gala into a celebration of the city’s cultural legacy. Tamika Mallory’s presence added a layer of activism and social awareness, reminding attendees that giving back is as much about advocacy as it is about funding.

The night’s philanthropic centerpiece came during the live auction, where Jeezy encouraged guests to give generously. Items up for bid included luxury travel packages, exclusive dining experiences, and one-of-a-kind memorabilia signed by Atlanta icons. In true Jeezy fashion, he mixed charisma with conviction, motivating attendees to dig deep. The energy in the room was palpable—laughter, applause, and friendly competition blended with the collective desire to make a difference.

ATL Plus Featured Event: Photography @bobmackeyphotography

As the evening drew toward its close, guests enjoyed a gourmet dinner and desserts inspired by Jeezy’s hometown roots, featuring elevated Southern flavors. The menu balanced fine dining with familiarity—symbolic of Jeezy’s own journey from the streets of Hawkinsville to international stages. Throughout the ballroom, conversations shifted between admiration for his philanthropic evolution and appreciation for the artistry of the event itself.

What stood out most about the 5th Annual Sno Ball was how effortlessly it blended Atlanta’s creative excellence with civic purpose. Every detail—down to the playlist, décor, and programming—reflected the duality of Jeezy’s brand: style and substance. The event wasn’t merely a night of celebration; it was a masterclass in cultural leadership. Jeezy continues to redefine what it means for artists to give back—not as a side project, but as an integral part of their legacy.

The presence of Mayor Andre Dickens underscored how significant the event has become on the city’s philanthropic calendar. Local officials, business moguls, and community leaders praised Jeezy for his consistency in using his platform to uplift and inspire.

ATL Plus Featured Event: Photography @bobmackeyphotography

When the lights dimmed and the final song played, one thing was clear: the Sno Ball had once again raised the bar for philanthropy in entertainment. It wasn’t just about who showed up, but about what they stood for—a collective vision of progress, empowerment, and excellence. With figures like Ludacris, Lil Jon, T.I., Pinky Cole, Tamika Mallory, and so many others sharing space under one roof, the night embodied the very best of the city’s creative and civic spirit.

For Jeezy, the 5th Annual Sno Ball wasn’t just another event—it was a moment of reflection and rebirth. As glasses clinked and cameras flashed, the message was unmistakable: legacy isn’t built overnight; it’s built every year, with every act of purpose, and every dream that turns into a movement.

ATL Plus Featured Event: Photography @bobmackeyphotography
ATL Plus Featured Event: Photography @bobmackeyphotography
ATL Plus Featured Event: Photography @bobmackeyphotography
ATL Plus Featured Event: Photography @bobmackeyphotography
ATL Plus Magazine Featured Event: Photography @bobmackeyphotography

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